Inbound & Digital Marketing Blog

Inbound Marketing: Regularly schedule a marketing day

March 16, 2009, Clarke Bishop

Greased Skid Marketing is now part of Inbound Team --The Atlanta, Georgia Inbound Marketing Agency specializing in helping businesses grow with online marketing.

I just got back from InfusionCon, the Infusionsoft users conference. If you don't already know, Infusionsoft combines CRM, eMail marketing, and a shopping cart all into one integrated system!

InfusionCon was interesting -- Part multi-level marketing rally, and part how to really make marketing work for your small business.

There were plenty of great ideas, and I'm going to share the highlights with you over the next few weeks.

Here's one great idea: Regularly schedule a marketing day to work ON your business. If your business is like mine, there's just no end of things to do -- Client projects, administration, sales follow-up, web administration, etc.

Infusionsoft let's you automate your marketing and other aspects of your operations! Even though Infusionsoft makes a lot of things easier, you still have to write your copy and set things up. That where Marketing Days come in. You just have to schedule time to do this stuff.

I actually started my version of this idea before InfusionCon. I let all my clients know that I would no longer be available on Fridays unless there was a real emergency. I got very little resistance, and so far, there's only been one "emergency" that took about an hour to handle.

Topics: Small Business Marketing, Inbound Marketing, Infusionsoft