Social sites like LinkedIn, Twitter, and Facebook all offer effective ways to find and sell your prospects. You can:
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LinkedIn is a 24 hour a day, 7 day a week trade show that never stops. Clarke Bishop
You may think LinkedIn is for finding a job. Sure, that was an original purpose. But, look what happened. As LinkedIn became the place to post your professional resume, it also became a great conduit for new customers.
LinkedIn Lead Generation Formula
You may have experience with email marketing. Interested prospects opt-in to your email list. Then, you send them useful information and follow-up until they are ready to buy. As long as your emails are helpful, everyone wins.
It's similar with LinkedIn. Accepting your connection request is the opt-in. It's just that they are opting in to you and your expertise—it's a very powerful way to be positioned.
To learn more about selling on LinkedIn, get a Free LinkedIn Profile Review.
Twitter may never be used by a majority of business people. Still, it's full of influencers and connectors—the exact people who can help your company grow. Twitter is also a top resource for market research.
Twitter can extend the reach of your inbound marketing and help you get more attention and more site visits. For our clients, we frequently use LinkedIn and Twitter together to maximize the impact of both conduits.
Facebook is a more personal, laid back social site. You may think it's not suitable for business. Not true!
Data shows that people are extensively using Facebook even during business hours. Corporate policies may block the use of Facebook from desktop computers. But, your prospects are clever. They use their personal smart phone or tablet.
Since your prospects are on Facebook, it's another conduit to capture their attention and interest.
Call 800-609-9669 or Contact Us to learn about our advanced business-oriented Facebook methods, or to discover how Social Selling can grow your company.
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