---
title: Landing Page
---

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# Landing Page & Conversion Optimization Resources

Many online marketers do a great job of generating traffic and buzz. Improving the conversion rates on your landing pages is often a high-ROI way to improve your overall inbound marketing and lead generation.

We've collected these resources, and plan to add more. Please leave us a comment if you have questions or resource suggestions.

And, don't miss the [Advanced Landing Page Webinars](http://www.inboundteam.com/Portals/13372/docs/How%20to%20Set%20Up%20and%20Use%20Advanced%20Landing%20Pages.pdf) we did with HubSpot.

![Advanced Landing Pages HubSpot](https://www.inboundteam.com/hs-fs/file-13221292-jpg/images/advanced-landing-pages-hubspot.jpg?width=486&height=324&name=advanced-landing-pages-hubspot.jpg "Advanced Landing Pages HubSpot")

## Landing Page Design

- [Advanced Landing Page Design Tips](http://www.inboundteam.com/blog/bid/53233/Maximize-Conversion-Advanced-Landing-Page-Design) - Learn key landing page design principles and how to design for A/B testing.
- [Powerpoint Tool for Advanced Landing Page Design](http://www.inboundteam.com/advanced-landing-page-design-templates/) *(Registration Required)* - Download a Powerpoint Tool to help you prototype your Advanced Landing Pages.

## A/B Testing and Optimizing Conversion

- [A Landing Page is Not an Island](http://www.inboundteam.com/blog/bid/53602/A-Landing-Page-is-Not-an-Island) - Yes, look at your landing page itself to improve conversion rates. But, don't forget to consider the rest of the conversion process. Tips on overall conversion optimization.
- The [Cosmo Trick for Headline Writing](http://www.copyblogger.com/cosmo-headlines/) - A way to jumpstart your headline writing and unleash your creativity. For more fun, you can see other magazine covers at [Magazines.com](http://www.magazines.com/).
- [WhichTestWon](http://whichtestwon.com/) - Each week a new A/B Test. You can guess the winner, and see whether your intuition is on target or not!
- What to test. You know you need to test, but where to start. Here's a list of   
  [101 ideas to improve your landing pages](http://unbounce.com/101-landing-page-optimization-tips/) from Unbounce.

Image Credit: **[May](http://www.freefoto.com/browse/?ffid=9906-05-0)**

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