---
title: LinkedIn Sales Mastery Week-4
---

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# LinkedIn Sales Mastery Section Four

## This week, you'll learn:

- How to become a thought leader.
- How content curation and original content can be used to build relationships.

- How to use four key touchpoints on LinkedIn to share content and engage with prospects.

## Thought Leadership on LinkedIn

Now that you have some initial connections on LinkedIn, you need to nurture and grow those relationships so when they are ready to buy, you are top of mind. You can accomplish this by being a thought leader. In this video we will share how you can get started on becoming a thought leader.

Link to BuzzSumo: [http://buzzsumo.com/](http://buzzsumo.com/) 

<iframe class="wistia_embed" style="width: 640px; height: 360px;" src="https://fast.wistia.net/embed/iframe/3m9791gmtq?videoFoam=true" name="wistia_embed" width="640" height="360" frameborder="0" scrolling="no" allowfullscreen></iframe>

 

## Build Your LinkedIn Relationships

Content helps to build relationships. Inside LinkedIn there are four key ways you can get the word out about your content and start to engage with people. In this video we will show you how to use these four touchpoints to connect with prospects to achieve that multiplier effect from building relationships inside LinkedIn. 

<iframe class="wistia_embed" style="width: 640px; height: 360px;" src="https://fast.wistia.net/embed/iframe/ho85kg1bsu?videoFoam=true" name="wistia_embed" width="640" height="360" frameborder="0" scrolling="no" allowfullscreen></iframe>

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